About twine

Our mission is to power conversations that lead to personal and professional growth — which ultimately leads to healthier teams.

Planners, team leaders, and managers use twine to spark meaningful conversations that create a sense of belonging, camaraderie, connection, and impact.

twine is a technology company focused on creating a solution to connect remote teams. We're a global company with presence in California, Arizona, New York, Canada, Argentina, India, and the Philippines.

The alchemists of twine

Lawrence Coburn
Co-Founder & CEO
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Lawrence (aka LC) is our co-founder and CEO, and is responsible for keeping the lights on, articulating the vision, and convincing great people to join the team. Lawrence is a serial entrepreneur who lives in the Mission District of San Francisco with his wife and daughter. Previously, he founded DoubleDutch, the market leader for mobile event apps, which was acquired by Cvent in 2019. When not working, you can find Lawrence riding bicycles with his family, on the basketball or tennis courts, and reading Science Fiction. Lawrence was once attacked by a monkey as a child, yet amazingly, holds no hard feelings.
What is your favorite twine topic?
How are you doing, really?
My teammates describe me as:
Unassuming, Inspirational, Pioneer, Dreamer, Strong
Theme song:
Everything Now - Arcade Fire
Taylor McLoughlin
Co-Founder & Head of Product
LinkedInTwitter
Taylor is our co-founder and Head of Product, which at an early-stage startup means he spends a lot of time conversing, writing, testing, and more testing. Taylor is our rock and on a regular basis, everyone at twine leans on his varied experience and expertise which covers a wide range of disciplines from analytics to business operations and marketing. Outside of work Taylor is often playing beach volleyball, soccer, and sailing in NYC. He’s extremely disciplined and intentional about everything, including freezing his candies so he doesn’t binge eat them.
What is your favorite twine topic?
What’s a hard lesson in life you’re grateful you had the opportunity to learn?
My teammates describe me as:
Rock, Steady, Versatile, Inspiring, Intuitive, Multi-Tasker, Perceptive
Theme song:
Jeep's Blues - Duke Ellington
Zola Zermeño
Global Account Manager
LinkedInTwitter
Zola is our Global Account Manager and unequivocally voted by her team as the office sunshine. She oversees all of our client accounts and works closely with them to ensure they’re able to successfully connect their attendees and remote teams. Zola has over 6 years in the event tech industry and brings a wealth of knowledge of virtual and in-person event design, project management, and is known for being endlessly optimistic about the future of events and the impact they have on the world. When she’s not lighting up a zoom, she's usually hiking, cooking, or spending time with her friends and family. She can ride a unicycle if someone is holding her hand, so in fact, she actually cannot ride a unicycle.
What is your favorite twine topic?
What’s one experience you’d give everyone in the world?
My teammates describe me as:
Sunlight, Crucial, Practical, Generous, Glowing, Communicator
Theme song:
Run the World - Beyoncé
Brandon Catcho
Chief Technology Officer
LinkedInTwitter
Brandon is our Chief Technology Officer. In addition to being our resident IT support, he is responsible for developing our software portfolio, cultivating a passionate engineering team, and keeping an eye on the horizon for trailblazing technologies and methods. Brandon has honed his technical and leadership expertise over the last 18 years. Once the laptop is closed Brandon scours the streets of San Francisco for the perfect cup of coffee to bring home to his arsenal of synthesizers.In addition to loving all things technology, Brandon at one point thought he was going to be a composer and is a tad too enthusiastic about the sonata form, but really, who isn’t?
What is your favorite twine topic?
How are you doing, really?
My teammates describe me as:
Complicated, Polymath, Ethical, Effective, Eccentric, Decision Maker
Theme song:
Reptilia - The Strokes
Anh Nguyen
Head of Customer Success
LinkedInTwitter
Anh is our Head of Community Engagement. This means she oversees the twine brand and how we connect with our community. Anh has an extensive background as an #eventprof, entrepreneur, and serial community builder and brings her event design lens & passion to help power conversations within the communities that twine works with. When Anh isn’t planking, twining, or diving deep into marketing analytics, she can be found hanging out with her 3 year old daughter, singing, volunteering for industry organizations, or probably tweeting (she tweets a lot!).
What is your favorite twine topic?
What sparked joy for you this week?
My teammates describe me as:
Formidable, Advocate, Intelligent, Optimistic, Guru, Caring, Passionate
Theme song:
Woman - Kesha
Josh Lee
Head of Design
LinkedInTwitter
Josh is in charge of all things design at twine, which means he spends most of his day trying to understand the problem, and designing the way our product looks, feels, and behaves to solve it. A self-proclaimed “blue-collar” designer, Josh draws inspiration from his hobbies which include sustainable farming, woodworking, and songwriting. Josh has won many awards such as: "Best Dad EVAR!!!" and multi-award winning for; "Most prompt human when getting food for our dogs". We always count our lucky stars that Josh didn’t pursue his CCM Boy band career and decided to join our team instead.
What is your favorite twine topic?
What is a smell that takes you back to your childhood?
My teammates describe me as:
Empath, Inventive, Empathetic, Compassionate, Detail-Oriented
Theme song:
Cleareyed - Glen Phillips
Vijai Mohan
VP of Engineering
LinkedInTwitter
Vijai is our VP of Engineering and spends his days leading our amazing team of engineers, learning about new technology, testing different ways to build our product, and turning ideas into reality. Vijai has over 16 years working in the technology space and has had a love for startups and was part of both the founding team at DoubleDutch and twine. When he’s not reviewing code, debugging software, or managing our next release, Vijai can be found surrounded by plants in his garden. He recently started growing microgreens and is a certified Master Gardener, which means he can help you debug your code or revive your orchid.
What is your favorite twine topic?
What activities make you feel most alive?
My teammates describe me as:
Tireless, Pathfinder, Brave, Pioneer, Get Shit Done, Organizer
Theme song:
Interstellar - Main Theme
Santiago Favaro
Sr. Software Engineer
LinkedInTwitter
Santiago (or Santi, as we call him!) is a Sr. Software Engineer at twine. In his role, he is responsible for the front-end (so everything you see and hear in twine) of our product. He honed his skills from a young age when he learned different programming languages and technologies to create a video game. Like our very own in-house wizard, Santiago can see our code, bugs, and fixes before they even happen sometimes. He has an infectious energy, boundless enthusiasm, and always has a smile on his face even if it’s 3 AM for him, which is sometimes when he does his best work. When he’s not adding magic to twine, he spends time with his 2 year old daughter, cooking, co-producing yoga videos with his soulmate and planning his next travel destination.
What is your favorite twine topic?
What’s a hard lesson in life you’re grateful you had the opportunity to learn?
My teammates describe me as:
Curious, Versatile, Prudent, Wizard, Determined, Team Player
Theme song:
Inocencia - Cirse
Omar Melendrez
Senior Front End Engineer
LinkedInTwitter
Omar is our Senior Front End Engineer, which means he oversees the engineering team responsible for everything you see and feel when you’re twining. He works tirelessly to ensure a pleasant user experience. He is a seasoned developer and enjoys mentoring his team to try new things as they iterate on best practices. When he’s not immersed in code, he enjoys mixing tracks as it takes him back to his DJ days. He also plays the guitar. Software engineering runs deep in his family as two of his four kids are also software engineers.
What is your favorite twine topic?
Fate. It protects fools, little children, and ships named "Enterprise."
My teammates describe me as:
Teacher, Sequoia, Observant, Adroit, Cultured
Theme song:
Knockin' on Heaven's Door - Bob Dylan
Samantha Steger
Head of Marketing
LinkedInTwitter
Sam joined twine as part of our acquisition of Glimpse to turbocharge our marketing team. Sam majored in linguistics and has a passionate love affair with words, writing, storytelling, and Google keyword research. She brings a rich, artistic lens to her work having been an actress and screenplay writer. For her, understanding our customers, their habits, and what marketing campaigns resonate with them is like writing her very own twine screenplay - yet she struggled to write her own bio. Looking after all things marketing, Sam dreams about marketing analytics, sales funnels, and one day helping twine go viral on Tik Tok (we have 2 followers, so we’re well on our way!)
What is your favorite twine topic?
What do you wish you could tell your younger self?
My teammates describe me as:
Creative, Loving, Spontaneous, Artistic, Bright
Theme song:
Wilder Days By Morgan Wade
Austin Carter
Software Engineer
LinkedInTwitter
Austin is our resident puzzle enthusiast and will finish the daily Wordle before you can even refresh your browser. Joining us from the Glimpse team through our acquisition, Austin works on our engineering team as a Software Engineer, writing code to build “beautiful things for beautiful people”. He loves to travel, seek out adventure, and loves any locale that allows him to spend his mornings rock climbing. He’s usually the calm, quiet, and collected one in the group but throw a good 70s female anthem at him and he’ll throw his hair back and rock out like nobody’s business.
What is your favorite twine topic?
What is something you are glad you did, but wouldn't do again?
My teammates describe me as:
Warm, Stable, Adventurous, Soulful, Calm
Theme song:
I Will Survive by Gloria Gaynor
Oliver Murray
Tech Lead
LinkedInTwitter
Oliver (or Oli) joins us as a Tech Lead via our Glimpse acquisition and is a key part of the team responsible for building twine for Zoom. Our resident globetrotter, Oli was born in the UK, grew up in Australia, and works remotely from all over the US. He is well traveled and boasts a distinguished accent that brings our team endless joy when we make him read all our release notes & code out loud. An avid runner and coffee aficionado, Oli spends his spare time cooking, enjoying bagels, wine, and eggs - sometimes all in one meal. When he’s not indulging his inner foodie, he spends time learning about the nuances of American culture like Whole Foods, cheezies, and tipping.
What is your favorite twine topic?
What’s next for you?
My teammates describe me as:
Composed, Organized, Intelligent, Disciplined, Analytical
Theme song:
Homecoming by Kanye West

Connect your employees with twine

Teams that use twine see higher engagement, increased productivity, and strengthened connections amongst employees.

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